This webcast clip is from a live event featuring Jeremiah Owyang on ‘Social Media Trends for 2010“. Jeremiah was an analyst with Forrester before joining the Altimeter Group, and is a thought leader in the social media space. He makes some good observations in this video, and is always an entertaining presenter. Coreography is a […]
Your event video online; Are you breaking the law?
Increasingly all our events are ending up online in one form or another. Attorney John Foster recently wrote an article discussing your obligations as an event organizer when capturing event audio. John is a lawyer specializing in music licensing and discusses how to get permission to use copyrighted music. For our part, we always use royalty-free music […]
Social Media Map
For those of you that need a quick and easy guide to social media sites, I highly recommend the CMO’s Guide to The Social Landscape. This is a one-page review of the largest established social media sites that makes a handy reference tool. A great way for social media experts to educate co-workers too. Download […]
Get more views – optimize your videos
If you spend a lot of time and effort creating videos for the web, you want to have them found. Here are five tips from the Online Marketing Blog to help you get started with video optimization: Organize with Keywords Distribute videos on video-sharing sites. Implement a linking strategy. Encourage viewers to share your videos. […]
Tips on Gaining Exposure through Bloggers
A great article for those looking to increase exposure using social media from John Jantsch of Duct Tape Marketing. He shares these five tips for marketers who want to gain coverage and exposure through bloggers: 1) Don’t target the usual suspects 2) Listen before you speak 3) Hang out a bit 4) Gift wrap your […]