A great article for those looking to increase exposure using social media from John Jantsch of Duct Tape Marketing. He shares these five tips for marketers who want to gain coverage and exposure through bloggers: 1) Don’t target the usual suspects 2) Listen before you speak 3) Hang out a bit 4) Gift wrap your […]
Creating Enterprise TV – Original Video Do’s and Don’ts
Want to start your own web video channel for internal or corporate communications? Here are some good points from someone who knows a little bit about video – James Pitaro, vice president of media at Yahoo!. In his post The Do’s And Don’ts Of Creating Original Video‘ he shares lessons learned at Yahoo!. Although the […]
Webcast Tip: Speak to the Individual
Want to personalize your webcast delivery? Ken Molay at WSuccess recently shared this webinar presentation tip that resonated with us: “Speak to the Individual, Not the Crowd”. Rather than use phrases like “can anyone in our audience tell me ….” speaker directly to each listener “can you tell me …”. This goes a long way […]
B2B Webcast Marketing – The Power of Friends
When you are considering a purchase, who do you ask for your advice? If your like me, you start with your friends. And you will probably seek out the ones who have some experience or passion related to your purchase. If I want to buy a guitar, I’d seek out a cousin who is a […]
Planning for a webcast – test your bandwidth
When planning and delivering your webcast its critical to know how much Internet access bandwidth is available. When in the planning stage, we use this information to recommend the right solution for your event. We will test this before your event as well, and use that information to make sure we have set-up our streaming […]