The quote ‘Make it easy for people to talk about you’ says it all. I had the opportunity last year to meet Andy Sernovitz when he spoke at the Silicon Valley AMA. Guy Kawasaki gives his typically entertaining presentation right after. Andy has been involved in the Word of Mouth Marketing Association (WOMMA) and wrote […]
Archives for 2008
Emotion is the Fast Lane to the Brain
If your like me, your first response to the use of storytelling in your presentations is to roll your eyes. You got facts, figures and bullet points to share. You don’t have time for stories. Well, after listening, producing and delivering hundreds of presentations, I can confidently state that the best presenters always use stories […]
Who Do You Trust?
eMarketer just reported that experienced Internet users give more weight to the information they find on the web than that shared by personal contacts. What are the implications?
A Video Webcast that Works
While learning about ‘Getting Things Done’ I discovered this great blog – Merlin Mann’s 43Folders. He has been blogging for a long time and 43Folders started out focused on productivity solutions like GTD. Although his focus has changed, his blog is still a good read. He uses a presentation style that we also are putting […]
‘Getting Things Done’ Leads to Better Webinars!
David Allen’s Getting Things Done (GTD) is a must-read for anyone who has that nagging feeling at the end of the workday that they forgot something. GTD is an organization system that helps you better manage your time and increase your productivity. Are you wondering just how this is going to improve your webinars and […]